REC
Strategic Media Partners for Schools:
Built by Educators, Led by Strategy.
Drive Admissions. Recruit Top Talent. Evidence Excellence.
We combine 15 years of educational experience with elite video production to solve the biggest challenges facing modern schools
Your reputation is your most valuable asset.
Whether securing your next Ofsted/ISI judgement or competing for fee-paying families, our video strategies deliver a measurable return on investment by aligning your external marketing with your internal excellence.
Case Study
Social Impact Media has professionally and efficiently attended to our video creation and editing needs. They work well with our team whenever they come to our school for filming days and deliver high-quality content on time, every time.
Jo Addleton
Principal, One Degree Academy
Services
What we do
Strategic Media Interventions
Empowering schools with strategic,
high-impact video marketing
Strategic Media Interventions
Annual Strategic Roadmap & Impact Review
Annual Strategic Roadmap & Impact Review
The Problem:
Most school marketing is reactive and disjointed.
The Solution:
We develop a 12-month media strategy aligned with your School Improvement Plan (SIP). We don't just film; we provide a scheduled intervention across the academic year and conduct an Impact Review to measure success against your KPIs (e.g., Numbers on Roll and Staffing vacancies).
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On-Site Ethos & Culture Capture
On-Site Ethos & Culture Capture
The Problem:
The "magic" of a school is often invisible to those outside the gates.
The Solution:
Our production team conducts high-end, non-disruptive filming to capture the authentic ethos of your corridors and classrooms. We focus on Evidencing Excellence to ensure your culture is felt by prospective parents and inspectors alike.
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Stakeholder Alignment & Vision Casting
Stakeholder Alignment & Vision Casting
The Problem:
Disconnect between the SLT's vision and how the community perceives the school.
The Solution:
We work directly with the Headteacher and Governors to "cast the vision." We ensure that your strategic priorities are distilled into a narrative that resonates with staff, students, and the wider community.
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The Enrolment & Staff Retention Suite
The Enrolment & Staff Retention Suite
The Problem:
High agency spend on recruitment and falling pupil numbers.
The Solution:
A dedicated suite of assets designed to convert. From high-impact Admissions films to authentic Staff Narrative films, we provide the tools to fill your classrooms and reduce your reliance on expensive recruitment agencies.
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Digital Community Engagement & Reach
Digital Community Engagement & Reach
The Problem:
Great content that nobody sees.
The Solution:
We manage the deployment of your assets. We ensure your school's narrative reaches the right families through targeted digital strategies, increasing your local "share of voice" and building long-term community trust.
×
Campaign Management & ROI Reporting
Campaign Management & ROI Reporting
The Problem:
School leaders need to justify every penny of spend to Governors.
The Solution:
We don't just "send a link." We manage the campaign from start to finish and provide ROI Reporting. We show you exactly how our strategic media is performing, proving the value of your investment through measurable outcomes.
×
Annual Strategic Roadmap & Impact Review
Annual Strategic Roadmap & Impact Review
The Problem:
Most school marketing is reactive and disjointed.
The Solution:
We develop a 12-month media strategy aligned with your School Improvement Plan (SIP). We don't just film; we provide a scheduled intervention across the academic year and conduct an Impact Review to measure success against your KPIs (e.g., Numbers on Roll and Staffing vacancies).
×
On-Site Ethos & Culture Capture
On-Site Ethos & Culture Capture
The Problem:
The "magic" of a school is often invisible to those outside the gates.
The Solution:
Our production team conducts high-end, non-disruptive filming to capture the authentic ethos of your corridors and classrooms. We focus on Evidencing Excellence to ensure your culture is felt by prospective parents and inspectors alike.
×
Stakeholder Alignment & Vision Casting
Stakeholder Alignment & Vision Casting
The Problem:
Disconnect between the SLT's vision and how the community perceives the school.
The Solution:
We work directly with the Headteacher and Governors to "cast the vision." We ensure that your strategic priorities are distilled into a narrative that resonates with staff, students, and the wider community.
×
The Enrolment & Staff Retention Suite
The Enrolment & Staff Retention Suite
The Problem:
High agency spend on recruitment and falling pupil numbers.
The Solution:
A dedicated suite of assets designed to convert. From high-impact Admissions films to authentic Staff Narrative films, we provide the tools to fill your classrooms and reduce your reliance on expensive recruitment agencies.
×
Digital Community Engagement & Reach
Digital Community Engagement & Reach
The Problem:
Great content that nobody sees.
The Solution:
We manage the deployment of your assets. We ensure your school's narrative reaches the right families through targeted digital strategies, increasing your local "share of voice" and building long-term community trust.
×
Campaign Management & ROI Reporting
Campaign Management & ROI Reporting
The Problem:
School leaders need to justify every penny of spend to Governors.
The Solution:
We don't just "send a link." We manage the campaign from start to finish and provide ROI Reporting. We show you exactly how our strategic media is performing, proving the value of your investment through measurable outcomes.
×
How we do it
The Social Impact Method
01
Initial Consultation & Strategy
+
The Focus:
We begin with an SLT-level audit of your current digital presence, led by our CEO with 10 years of experience in school leadership.
The Roadmap:
This is where we define your Annual Strategic Roadmap, aligning your media intervention with your specific School Improvement Plan (SIP).
02
Package Booking & Pre-Production
+
The Focus:
Selecting the right tier—Starter, Growth, or Impact—to solve your most pressing challenges in Admissions, Inspections, or Staffing.
The Roadmap:
We script and storyboard the first term of your roadmap, ensuring every frame we capture serves a strategic purpose.
03
Professional Video Production
+
The Focus:
Our production arm handles the technical high-end capture using 4K cinematography and professional sound, utilising high performance AI where appropriate.
The Roadmap:
We capture the "magic" of your school without disrupting the school day, following the termly themes set out in your roadmap.
04
Post-Production Service
+
The Focus:
Strategic editing that prioritises narrative over just "nice shots".
The Roadmap:
We craft your assets into specific suites (e.g., The Vision Film or The Culture Suite) ready for deployment at the exact moment they are needed in the academic cycle.
05
Targeted Launch and Promotion
+
The Focus:
We don't just deliver files; we provide a campaign strategy.
The Roadmap:
We advise on the deployment of your content across your website, social media, and open evenings to ensure maximum impact on your Numbers on Roll (NOR).
06
Ongoing Support & Future Planning
+
The Focus:
A long-term partnership, not a one-off transaction.
The Roadmap:
We review the data, celebrate your successes (like filling vacancies or hitting enrolment targets), and update your Annual Strategic Roadmap for the next academic year.
The Focus:
We begin with an SLT-level audit of your current digital presence, led by our CEO with 10 years of experience in school leadership.
The Roadmap:
This is where we define your Annual Strategic Roadmap, aligning your media intervention with your specific School Improvement Plan (SIP).
About us
Who we are
With over 15 years of experience in education and marketing. We've worked across special education, small village schools, multi-academy trusts, and both British and international schools. As a former senior leader, Cofounder and creative director, Matt understands the challenges schools face—from student recruitment to funding pressures and staff retention.
That's why we've combined our expertise in education, marketing, and video production to help schools tell their story in a way that engages, inspires, and delivers real results.
Learn more
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Years experience
0+
Videos Produced
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Happy Clients
What our customers
say
Matt was extremely professional and a pleasure to work with. He turned a high level brief into a coherent story board and then into a great looking video. He listened carefully, tested his understanding, acted quickly on feedback and above all, used initiative and judgment to ensure rapid progress. I’m very pleased with the result and the speed of delivery - thanks Matt.
Steve
Absolutely brilliant! Very efficient and patient even though I kept changing my mind. Thank you very very much. Genuinely really appreciate what you have done for us!
Louise
Working with SIM was a great experience. They understood our vision and delivered high-quality, professional videos that exceeded our expectations.
Chris
Matt was extremely professional and a pleasure to work with. He turned a high level brief into a coherent story board and then into a great looking video. He listened carefully, tested his understanding, acted quickly on feedback and above all, used initiative and judgment to ensure rapid progress. I’m very pleased with the result and the speed of delivery - thanks Matt.
Steve
Absolutely brilliant! Very efficient and patient even though I kept changing my mind. Thank you very very much. Genuinely really appreciate what you have done for us!
Louise
Working with SIM was a great experience. They understood our vision and delivered high-quality, professional videos that exceeded our expectations.
Chris
The Strategic Pillars
Strategic Storytelling
SLT-Led Strategy
We craft narratives that resonate with your community and align precisely with your School Improvement Plan (SIP)
Professional Production
Technical Excellence
High-end cinematic production that elevates your school's brand and showcases your ethos with prestige quality
Measurable Impact
Data-Driven Results
Data-driven interventions designed to close visibility gaps, fill vacancies internally, and increase Numbers on Roll (NOR)
Pricing
Starter
Schools requiring an immediate, high-impact intervention to boost a specific enrolment cycle or correct a visibility gap.
£4,500
Get startedWhat's included:
1 Day Strategic Capture (Standard HD)
120s Vision Film
Initial Strategic Audit & Roadmap Development
Post-Project Consultation
Most popular
Growth
Ambitious leadership teams looking to solve both Admissions and Staffing challenges simultaneously.
£6,500
Get startedWhat's included:
1.5 Days Filming (Standard HD)
Drone Videography & High-End Production
Vision Film + Recruitment Film + 12 Impact Clips
3-Month Engagement Strategy
3 Months Post-Project Support & Strategy Review
Impact
Large schools, Sixth Forms, and MATs requiring a year-long, board-level media partnership.
£10,000
Get startedWhat's included:
2 Full Days Filming (Premium 4K Format)
Advanced Aerial Cinematography
52 Social Media Reels (1 Reel/Week for a Year)
Full Stakeholder & Alumni Vision Casting
Full Content Suite (Promo, Academic, Staff, Culture)
12-Month ROI Reporting & Board-Level Review
Starter
Schools requiring an immediate, high-impact intervention to boost a specific enrolment cycle or correct a visibility gap.
£4,500
Get startedWhat's included:
1 Day Strategic Capture (Standard HD)
120s Vision Film
Initial Strategic Audit & Roadmap Development
Post-Project Consultation
Most popular
Growth
Ambitious leadership teams looking to solve both Admissions and Staffing challenges simultaneously.
£6,500
Get startedWhat's included:
1.5 Days Filming (Standard HD)
Drone Videography & High-End Production
Vision Film + Recruitment Film + 12 Impact Clips
3-Month Engagement Strategy
3 Months Post-Project Support & Strategy Review
Impact
Large schools, Sixth Forms, and MATs requiring a year-long, board-level media partnership.
£10,000
Get startedWhat's included:
2 Full Days Filming (Premium 4K Format)
Advanced Aerial Cinematography
52 Social Media Reels (1 Reel/Week for a Year)
Full Stakeholder & Alumni Vision Casting
Full Content Suite (Promo, Academic, Staff, Culture)
12-Month ROI Reporting & Board-Level Review
Price comparison table
Thinking Long Term?
The Impact+ Loyalty Package (Year 2)
Maintain your market position. Year 2 includes fresh filming and another 52 reels to ensure your admissions content remains current and competitive.
Book a discovery callMulti-Academy Trusts & Groups
Need to align standards across a Trust?
We build unified admissions and recruitment strategies that respect the unique identity of each school while evidencing Trust-wide quality.
Book a discovery call
Got a project in mind?
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